Shopping Cart
Hi! The shop you are currently visiting is based in the United States.
If you want to visit our store in the EU please CLICK HERE
or continue shopping in the US

Gray Label

Organic apparel for the little minimalist - this is Gray Label!

The Amsterdam based GRAY LABEL designs quality basics that are contemporary yet timeless and unisex. Only the softest 100 % organic fabrics are used, to ensure everyday comfort and practicality.

GRAY LABEL loves simplicity. In a world that is overloaded with ‘cute’ teddies and busy prints they focus instead on simple designs and beautiful colors that would even make grown-ups a bit envious.

Designer and founder Emily Gray: „We hope your little one enjoys wearing the garments as much as we love making them!“ 

Gray Label is our favorite label for organic and minimalist basics - and their softness is simply irresistible!

Gray Label

Classic Hooded Sweater Mustard

$ 65

Gray Label

Classic Hooded Sweater Blue Grey

$ 65

Gray Label

Collar Sweater Plum

On Sale $ 31
$ 62

−50%

Gray Label

L/S Tee with Thumbhole Blue Grey

$ 44

Gray Label

Baseball Cardigan Nearly Black

$ 63.75

Gray Label

Dress Nearly Black

$ 53

Gray Label

Pleated Trousers Blue Grey

$ 60

Gray Label

Pleated Trousers Nearly Black

From $ 56

−-7%

Gray Label

Playsuit L/S Melange

From $ 66

−-7%

Gray Label

L/S Playsuit Blue Grey

From $ 63

−-6%

Gray Label

Twist Headband Mustard

$ 24.50

Gray Label

Beanie Mustard

$ 17

Gray Label

Beanie Vintage Pink

$ 18

Gray Label

Long Ribbed Socks Blue Grey

From $ 13

−-7%

Gray Label

Ribbed Tights Grey Melange

From $ 28

−-7%

Gray Label

Ribbed Tights Nearly Black

From $ 28

−-7%

Gray Label

Baby Button Cardigan Plum

On Sale $ 23
$ 46

−50%

Gray Label

Baby Cardigan Grey Melange

$ 39

Gray Label

Baby Collar Tee Cream

$ 39

Gray Label

Baby Leggings Plum/ Cream Stripe

On Sale $ 15.50
$ 31

−50%

Gray Label

Footies Striped

$ 37