I am a fan of Bobo Choses since my daughter was very little. She will turn eight this spring. Bobo Choses still manages to enthuse me.
The new collection A Legend is inspired by athletic legends from around the world and through time. I love the retro and comfortable shapes in different fabrics, the illustrations and beautiful washed colors.
I am also stoken by the pictures of this collection and that's why I would like to share some of them with you.
Games are a serious matter, and it is so much fun!
Sometimes you win and sometimes you learn,
but winning and losing is really an adult business.
We children all know that the most important thing
is to never stop playing!
The campaign was shot by Martina Matencio and styled by Adriana Esperalba (co-founder of Bobo Choses) and Deborah Sfez.
Thank you,
Birgit